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Market research

AI for data-driven buyer personas


Delve AI is an artificial intelligence-enabled platform designed to assist businesses in generating data-driven buyer personas effortlessly. The tool offers three distinct persona options: Live Persona, which uses Google Analytics data; Social Persona, tailored for social media audiences; and Competitor Persona, backed by Delve AI's proprietary intelligence. These options provide deep insights into audience behavior, segmentation, and evolution, factoring in variables such as demographics, values, and interests. Tailored for both B2B and B2C sectors, the platform helps clarify target audiences while allowing businesses to refine their customer profiles using competitive intelligence. Whether you're a marketing team looking to dissect your target audience, a sales professional aiming for precise targeting, or a business owner keen on understanding customer behavior, Delve AI serves as a reliable tool for creating insightful buyer personas. With the trust of over 7,000 businesses and agencies globally, it stands as a leading solution in its domain.


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